I am Valia, a Product Designer crafting user experiences worldwide, combining creativity with product strategy and business insights to develop innovative solutions
Product Designer @Interamerican Mobile Application Design Lead
2023-
Anytime app.
Mobile App. Design
Transforming a digital insurance marketplace into a comprehensive tool for every policyholder, extending support and resources beyond just insurance.
2022-
Coach me
Mobile App. Design
Transforming a mobile app into an all-in-one solution for personal trainers and studios, streamlining operations and enhancing customer experiences in the fitness industry.
2023
Voiceland.gr
Website Redesign
Revamping and modernizing the Voiceland.gr website to create an engaging and user-friendly online presence that reflects the brand's innovation.
2021-2022
Zulutrade
Mobile App. & Web App. Design
Reimagining the ZuluTrade investing platform as a robust tool for traders, streamlining strategies and improving accessibility in the investment landscape.
2022
Piraeus Bank
Mobile & Web App. / Design Systems
Enhancing and Translating Piraeus Bank's design system to ensure consistency across mobile, web, and B2B applications, creating a cohesive user experience across all platforms.
2024
Owners
Mobile App. Design
Transforming Owners.gr's MVP into a scalable app by designing intuitive workflows and features like advanced booking and guest management, tailored for co-ownership needs.
Let’s Get Down to Business
What makes me different from the others?
design for users, not for myself. My first step is always understanding them—researching, testing, and iterating until the design truly solves a problem.
I collaborate closely with developers from the start, ensuring designs are both beautiful and technically feasible. For me, it's all about teamwork and shared goals.
I rely on insights, data, and real feedback—not guesswork—to guide my decisions. A good designer doesn’t just create; they solve problems for both users and businesses.
While I take my work seriously, I also know how to have fun. Work-life balance is important to me, but my passion for design is hard to beat. I’m always learning new things, trying new tools, and challenging myself to grow. You’ll find me switching between roles, diving into new areas of design, and constantly evolving. And when I’m not designing, you might find me camping with my van or playing around with clay.
Great User Experience is like a good joke: if you have to explain it, it’s not that good! 🙃 -
Balancing Creativity and Business Needs in Product Design
I kicked off my career as a Graphic Designer, where I learned the importance of creativity, precision, and respecting the basics—like typography and design rules. That solid foundation shaped how I approach every project today, making sure my designs don’t just look good but also serve a purpose, aligning with bigger business goals and strategies.
